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TMD: Auditions

TMD: Auditions

Two Minute Drill: Auditions

What’s up Kaizenovators, happy Tuesday Two Minute Drill. I am standing in front of my old high school football field, Winston Churchill high school here in Potomac, Maryland. I was not allowed to play football as a kid #Jewishmother. She would not let me but I love football and I think there’s a great analogy right now as it relates to what’s going on in football and talent management for us as business owners, and today’s topic of conversation is auditioning.

It’s All About the Audition

What happens in football? You have a draft that means you’re bringing in a pool of candidates. Then you have training camp, which is going on right now. Those are the auditions. I want you to think about what are the auditions for you and your practices. How are you making sure that you can understand whether or not that proposed player can make it to your team? They can make it on your team because they have the right values and they have got the right skill sets.

One of the things that I love to do is I will do a series of interviews with myself and with other team members, and then we will do an in-person interview. We will bring them into the clinic, check it out, and then we will ask them to do certain tasks related to their specific job roles.

If we are hiring a marketing person, for instance, we will ask them to build a marketing plan for us. Once we have gotten them into training camp, we have already weeded out people we know we don’t want. Now we have got a few final candidates and we want to see what they can deliver. When they can deliver the goods, that’s when we have a greater level of confidence that we have made a decision to bring on the right person.

I want to encourage you to make your job candidates, make the people that are applying for your roles, go through a rigorous interview process, and conclude with a specific action item that ties directly to a deliverable related to their job. When you do that, you’ll have more confidence in making a decision to not hire them or bring them onto your team and help them build your culture, your practice, and your success.

So, it’s all about the audition.

That’s this week’s Two Minute Drill, have a great week guys.

And I will see you all tomorrow at 2 PM for our Facebook Live. On the Menu: FCA.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]m

TMD: Diversity of Thought

TMD: Diversity of Thought

Two Minute Drill: Diversity of Thought

What’s up Kaizenovators, happy Tuesday Two Minute Drill. Today I am coming to you from Santa Fe, New Mexico. I am here at the Hyatt Regency Tamaya Resort & Spa. This is my second chiropractic entrepreneur event in the last week, and today’s topic of conversation is diversity of thought.

How Diversity of Thought Matters

Both experiences have been just truly remarkable. What I love about these two events is that I was able to learn from a wide variety of different people and learn a wide variety of things. Everything from philosophy to clinical excellence, to business strategies, helps us get through what everybody’s predicting to be the recession. I will share some of those with you at a later time. However, the most important thing for me to deliver this week is to reemphasize the point of how the diversity of thought matters. It exposes your brain and your thought processes to new ideas that can help you solve problems and be happier in life.

Shane Snow and his book, Dream Teams talked about cognitive diversity. You want diverse thoughts and opinions on your team to deliver the best outcome as long as the core values align with the group. What was interesting these past two weekends is that while there were lots of different discussions and maybe different areas of the chiropractic profession, one thing was obvious, clinical excellence, delivering value and impact for the patients and the communities that we serve was clearly at the center of the core values of these discussions.

I encourage you to get exposed to groups, get exposed to a wide variety of thinkers in the profession and outside the profession, and use that knowledge and wisdom to help improve your practice and your lives.

So that’s this week, Two Minute Drill, coming to you from Santa Fe, New Mexico.

Hope to see you all this Thursday at 7 PM on Facebook Live for the Happy Hour with Jen Porro. We will discuss FCA, answer all your questions, and have fun.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Community

TMD: Community

Two Minute Drill: Community

What’s up Kaizenovators, happy Tuesday Two Minute Drill. I’m here in beautiful and sunny Sarasota, Florida for Kevin Christie’s Modern Chiropractic Marketing Mastermind session. We’ve got about 14 folks in the room and it has just been remarkable. This brings today’s topic of conversation, community.

Build Your Aligned Community

My message to you all today is to build your aligned Community. The people that align with you and your core values. Today, at Kevin Christie’s session, there are three things that come to mind for me that I wanted to share with you guys.

First, I’m learning things that I never knew before. I have been around for a long time and these doctors are sharing their ideas and their successes. This is just going to help me be more successful in my businesses, help our patients be more successful, and our customers to be more successful.

Secondarily, I’m being reminded of the things that I should be doing and that I haven’t done, or a project that I knew was important, but I didn’t get done. I’m just being reminded of these things that are also important. It’s always a tradeoff. There’s always a lot to do. Just, reemphasizing to me, the things that I’ve known in the past that I really want to get done, and I’m just going to be that much more motivated to get it done.

Lastly, the joy and the pleasure of strengthening relationships. Some of these guys, I know some of these guys I’m meeting for the first time, but the opportunity to share with them and create value for them from me is something that really makes me happy. Also being able to learn from these people now and in the future is just going to help improve my life, help improve the life of my team, and all of the customers and patients that we serve.

Community guys! If you’re not in a mastermind session, get into one. If you want to learn more about it, just reach out to me.

That’s this week’s two-minute drill.

You guys have a great week. I’ll talk to y’all next week.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Celebration

TMD: Celebration

Two Minute Drill: Celebration

What’s up Kaizenovators, happy Tuesday Two Minute Drill. This past Friday, we took our team out to a baseball game, the Nationals against the Braves. While the Nats are a terrible baseball team right now, it was still a lot of fun to get everybody together and just celebrate the successes that we’ve had individually and collectively. This brings this week’s topic of conversation, celebration.

Celebrate Your Tiny Successes

Celebration is a really important thing. I think it’s even more important when things are not going as well as you’d like them to. It provides a level of appreciation and motivation that I think can make a huge difference for you and your team.

Behavioral psychologist, BJ Fogg wrote the book, Tiny Habits. In that book, here’s what he says about celebration “When you celebrate effectively, you tap into the reward circuitry of your brain. By feeling good at the right moment, you cause your brain to recognize and encode the sequence of behaviors you just performed” In other words, you could hack your brain to create a habit by celebrating and self-reinforcing. He goes on to say, “Celebration will one day be ranked alongside mindfulness and gratitude as daily practices that contribute most to our overall happiness and well-being. If you learn just one thing from my entire book, I hope it’s this: Celebrate your tiny successes. This one small shift in your life can have a massive impact even when you feel there is no way up or out of your situation. Celebration can be your lifeline.”

That’s this week’s Two Minute Drill. I am celebrating my new weed-free garden where I did not literally pick one weed. I’m celebrating, even though one of my puppies, just put dirt in the yard, but it’s fine. It’s all good. I’m celebrating a clean and beautiful backyard.

Find those successes and celebrate with you and your team.

That’s this week’s Two Minute Drill. Have a great week.

Don’t forget to register for our upcoming webinar this Thursday at 1P.M EST. See you all there.

If you haven’t reserved your spot for our upcoming webinar – click here to RSVP.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Weeding

TMD: Weeding

Two Minute Drill: Weeding

What’s up Kaizenovators, happy Tuesday Two Minute Drill. When I was a kid, my parents had a garden in the backyard. We grew tomatoes, cucumbers, corn, and all kinds of stuff. I had to be the one responsible for doing all the weeding in that garden which brings Today’s topic of conversation, weeding.

I’ve Got to be Creative

I hated doing the weeding. It was hot. It was humid. There were lots of bugs. I didn’t like pulling weeds as opposed to running around the neighborhood, riding my bike, or throwing a football. I have weeding PTSD, I hate weeding. As an adult, I refuse to do any weeding. Now the result of that is my backyard. There are weeds everywhere back there. It’s a disaster area.

When I think about the things that I need to get done, that I don’t want to do, I’ve got to be creative. I need to find ways to get things done without me doing it or I just have to live with the consequences, which by the way back in my backyard is not very good.

What do I do? I decide I’m going to pay somebody to come over and do the weeding for me. Now, I think that’s a good use of resources because quite frankly, I don’t make any money when I weed, I don’t create a positive impact in the world, except for what I have to deal with in the backyard when I weed.

For me, it’s all about how I leverage the right type of resources and get other people to do the things that I don’t want to do. I’m having somebody come over, his name is Javier. He’s going to do weeding, I’m going to be happy, He’s going to be happy, and he’s going to make some money.

By the way, the time that I will spend not weeding, I will be productive for my companies, I will be supporting my teams, and I will be doing work that relates to growing the businesses. When it comes to doing the things that you don’t want to do, like weeding, be creative and find ways to utilize resources so that you can get it done without you having to do it.

That’s this week’s Two Minute Drill, weeding!

Hope you enjoyed it. I will see you all next week.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Independence 

TMD: Independence 

Two Minute Drill: Independence 

What’s up Kaizenovators, happy Tuesday Two Minute Drill. I am here in Long Beach, California at Dignity Health St. Mary’s Medical Center. Two days ago, my father fell and broke his hip. Today is Monday, July 4th and I’m taping this a day early. Happy 4th to everybody, I hope you all had a great holiday.

A New Meaning to Independence

My dad just got out of surgery, he’s in postoperative right now, and he’s doing great. I’m so thankful for that. Today, being Independence Day, there’s a new meaning or an additional meaning related to independence for me. It’s independence as we get older.

I just started thinking a lot about the decisions that we make that either lead us to the hospital or we’re able to maintain our independence without hospitals because we are making good decisions every day about our health. We are eating right, we are making sure that we are exercising, we are taking care of our mental health, and we are avoiding things that are addictive, like smoking and drinking too much. All these elements end up playing a role in our future.

So, if we are doing the best job we can at making the right decisions every day, making small little decisions, and building tiny habits to maintain longevity and good health over time to maintain our independence so we, don’t end up at the hospital, our lives are so much better and also the lives of our loved ones are so much better.

I just want to encourage everybody to make the right decisions. I wanted to have pork sausage and a cinnamon bun. When I went into the hospital cafeteria, I wanted it, but I didn’t, because I knew that these decisions can hurt my health.

So, make good decisions, and maintain your independence. Take care of your physical, mental, and spiritual health. I think our lives will be a whole lot better that way.

So, that’s this week’s Two Minute Drill. Have a great week.

I will talk to y’all next week.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Transactional Vs. Relational

TMD: Transactional Vs. Relational

Two Minute Drill: Transactional Vs. Relational

What’s up Kaizenovators, happy Tuesday Two Minute Drill. Today’s topic of conversation is transactional versus relational. I just got off a call a minute ago with a buddy. Brilliant dude, chiropractor, very successful. He was telling me a story about why he moved from one vendor to another.

Building Relationships

Vendor number one was very transactional while they came out the gates racing hot. Everything was about the transaction. He saw through it initially, and when he got enough of it to say, “you know what, enough is enough!” He needed to move to another company, even though the product was the same. He needed to move to a company where the relationship is. Well, it’s relational.

It just got me thinking about my experiences. I recently took a group of people out to a restaurant, and the waiter was very professional; nice restaurant and very professional. Everything was about the upsell. We just ordered eight sides; he is like, would you like any more sides? I’m like; we just ordered 18,000 sides! Do we need another side? Or we just got a couple of bottles of wine. Would you like another bottle of wine? No, we are good! If the wine runs out, we will tell you.

The flip side of that was I was just at another restaurant last night, and the owner came out and gave us tastings of wine for free at like no charge. Not because he’s trying to do anything other than giving us a great experience and build a relationship to be repeat customers.

I guarantee you that everybody watching this video is pretty much a relational person. But just in case you think about the transaction. First, I would encourage you to think about people and relationships because that matters. That’s what makes our lives richer, and at the end of the day, it makes our bank account richer too, but don’t do it just for that reason.

All right. That’s this week’s Two Minute Drill.

Have a great one. And I’ll talk to you next week.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Sharing and Vulnerability

TMD: Sharing and Vulnerability

Two Minute Drill: Sharing and Vulnerability

What’s up Kaizenovators, happy Tuesday Two Minute Drill. Today’s topic of conversation is around sharing and vulnerability. I have been doing these things for a while and started sharing things I did not think I would on these videos. It’s started off a lot around business ideas and has gotten fairly personal.

Let’s Share With the Rest of the Group

I’m continuing to talk about these things because I am getting a lot of responses from people, and I’m so grateful that you guys are responding and you’re thinking about what I’m discussing and getting, to your heart, to your soul. It’s striking a chord.

I love all the messages that I get from you. I get the texts; I get the emails, but I’m asking that you consider posting your thoughts, ideas, and comments on the social channels we post on.

I am asking you to do this because first, we share a lot of things in common. We’re all human, and we all have many trials, tribulations, challenges, and successes. And we should be sharing that with everybody, not just the two-way communication between you and me. Secondarily, we’re building this community of like-minded folks, and we often have the same aspirations, goals, and values. So in that respect, we should be building this community of connection and communication so that we are helping each other because one-to-one communication is cool. I appreciate it, but it’s not the same as somebody receiving a message that I would typically receive privately, but receiving a message where everybody else in the community could see it, hear it, and ultimately benefit from it.

It’s about rising tide. Raising all ships. That’s this week’s Two Minute Drill.

Thank you, guys, so much for your positive comments and your feedback. Let’s share with the rest of the group, just post on the social channel where you watch.

Have a great week, and I’ll talk to you all next week.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

TMD: Failure

TMD: Failure

Two Minute Drill: Failure

  What’s up Kaizenovators, happy Tuesday Two Minute Drill. Today’s topic of conversation is failure which is inspired by one of my personal experiences. About seven or eight years ago, I was speaking at the ACA’s National Chiropractic Legislative Conference. It was on a Sunday at 9:00 AM and do you know how many people showed up to that class? Nobody!

Learn From Your Failures

I got up this morning, I’m at the Texas chiropractic association at the Chiro Texpo event. I spoke today, with my good friend Brad Cost. We had a great time and a great crowd.

This morning, I saw the stadium when I looked out the window and I was like, man, Minor Leagues and that brought me back to a point in my career about seven, or eight years ago when I was speaking at the ACA National Chiropractic Legislative Conference. It was on a Sunday at 9:00 AM and nobody showed up to that class. That was a pretty lonely feeling. It was a feeling of complete and utter failure. Nobody knew who I was and my brand didn’t matter. Nobody cared what I was talking about.

I learned how to use that day and that experience to try and hone my speaking skills, my relationship skills, my marketing skills, and my writing skills. So, at some point in my career, hopefully, people would want to at least hear what I have to say, even if they didn’t like or agree with it.

I’m here at this event and I just think about all the hard work that was put in to get me to this point so far in my career, and also all the hard work that I have ahead of me to be, as my good friend, Jeff Lesher would say “even better”.

So, it’s been an incredible journey and I just want you to know that when you fail and you’ve got those lonely moments, think about what you can learn from it and then take action, and when you do good things will happen.

That’s this week’s Two Minute Drill, have a great week.

See you all on Thursday at 1:00 PM EST for our upcoming live webinar, we are going to talk about how to solve the biggest problems in your business.

If you haven’t reserved your spot yet – click here to RSVP.

Your questions and feedback are always welcome and appreciated!
Connect with us on Instagram or email us at [email protected]

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